The Food Wholesaler with a Heart in Karlstad
Since our start, we have been driven by a simple idea: quality food at fair prices, with personal service that makes a difference.
Our story
XLFOOD was founded with a simple vision: to make wholesale accessible to everyone. We saw a need in Karlstad — restaurants, food trucks, and families all wanting to shop smart, but lacking a real alternative.
Today we are proud to be Karlstad's most appreciated food wholesaler. From our store at Traktorgatan 5, we offer over 3500 products at prices that make a real difference. But what truly sets us apart is our passion for personal service.
Every customer who walks through our doors is met with a smile and a genuine willingness to help. This is a culture we've cultivated since day one — and it's what makes XLFOOD more than just a store.
"We don't just sell food — we build relationships. Every customer is important to us."
Our Mission
To offer the best combination of quality, price, and service in Värmland. We want to make quality food accessible to everyone — whether you run a restaurant or shop for the family.
Our Vision
To become the obvious choice for everyone who cares about what they eat and what they pay. We want to be the food wholesaler that sets a new standard for service in the industry.
Our Values
What guides everything we do — from purchasing to customer meetings.
Passion
We are passionate about food and giving our customers the best possible experience.
Honesty
Transparent prices, no hidden fees. What you see is what you pay.
Community
We are part of Karlstad and support the local community — from farmers to small businesses.
Sustainability
We actively work against food waste and choose suppliers who think about the future.
Become parts of the XLFOOD family
Create a free account today and discover wholesale prices, promotions, and service that puts you in focus.